Digital Marketing Course

Can you Learn Digital Marketing by reading theories? No, Right?

The best way to learn Digital marketing is do live hands on

Learn A to Z of Digital Marketing with SkillMonde

Talk to our Counsellor

3 Live Sessions

Every Week

Industry-aligned Curriculum


Does it make sense to learn any concept or a tool that is not aligned with the industry?

Some of the tools you will learn

Job Assistance

Our Mission is to try and ensure our students are placed.

Remember you have to Crack the interviews?

Is it a rocket science? the answer is NO.

We help you getting hands-on training on major tools and projects.

We provide personalized career coaching, resume building workshops, and help you connect with leading employers in the digital marketing industry.

This is led by our founder Chander Ramchandani and senior management team.

Industry Expert Sessions

  • Learn from leading digital marketing professionals with years of industry experience
  • Gain insights into the latest trends, strategies, and tools transforming the field
  • Engage in interactive Q&A sessions and get your burning questions answered

Experienced Faculty

Padane wale ka expert hona bohot jaroori hai , right?

Led by industry veterans with decades of digital marketing expertise

Instructors are actively working in top brands and agencies, bringing real-world insights

Passionate about teaching and empowering the next generation of digital marketers

Focus on AI for Marketing


Do you agree time is the most important asset that we all have?

Well, AI will not only save your time but it will also help you kickstarting the work.


Our Founder

Introducing Chander Ramchandani, the driving force behind our company's success in the education, publishing, and educational technology fields.

Chander's expertise extends to collaborating with esteemed professors from prestigious institutions like IIMs, IITs, NITs further enriching his understanding of educational needs. He has also worked closely with US and UK authors to adapt their works for the Indian market, successfully publishing numerous books every year.

Later, Chander joined MPS Ltd, a captive unit by Macmillan, where his expertise was put to use for prestigious clients such as National Geographic Learning, Cengage, McGraw Hill, Pearson, and many more. His contributions in content development have shaped the learning experiences of countless students worldwide.

In his most recent role as Chief Content Officer at Veranda Learning, Chander led the setup of teams, processes, and infrastructure for managing text, video, and LMS-based courses. His visionary leadership has played a crucial role in transforming the way educational content is delivered.

1-on-1 Meeting

What are you waiting for?

8 Weeks

Duration of the Course


50 Hrs

Live hours


20K pm

Starting Salary


The course is backed by

Industry Experts

Our team comprises seasoned digital marketing veterans with decades of experience working with top brands and agencies. They are passionate about sharing their knowledge and empowering the next generation of marketers.

Dedicated Instructors

The course is led by a team of highly qualified instructors who are actively involved in the industry. They bring real-world insights and a hands-on teaching approach to ensure you get the most out of the program.

Career Guidance

Our dedicated career services team is committed to supporting you throughout your job search journey. They provide personalized coaching, resume building workshops, and connect you with top employers in the digital marketing industry.

Course Pedagogy


Live Virtual

Sessions



eBooks and reading materials



Assessments and Quizzes


Videos


This is a right course if

1

you are looking for real hands-on and not just the theory


2

you want to upskill yourself in Digital Marketing


3

you are looking to get into career on Digital Marketing


4

you want to do Freelancing in digital Marketing


Course Outline

Week 1: Introduction to Digital Marketing and SEO
  • Session 1: Introduction to Digital Marketing
  • Understanding the Digital Marketing Landscape
  • Role of Digital Marketing in Business Growth
  • Emerging Trends and Technologies in Digital Marketing, including AI applications
  • Project 1: Digital Marketing Landscape Analysis
  • Conducting a comprehensive analysis of the digital marketing landscape for a chosen industry or market segment. Includes identifying key competitors, analyzing their strategies, and providing recommendations for a hypothetical business.
  • Session 2: Basics of SEO (Search Engine Optimization)
  • Importance of SEO for Online Visibility
  • Fundamentals of Search Engine Algorithms
  • On-page and Off-page SEO Techniques with AI-driven analysis
  • Session 3: SEO Tools and Analytics
  • Introduction to SEO Tools (e.g., SEMrush, Ahrefs) with AI-powered features
  • Keyword Research and Analysis with AI-enhanced tools
  • SEO Analytics and Performance Tracking leveraging AI algorithms
Week 2: Website and Content Creation
  • Session 4: Website Design and Development
  • Principles of Effective Website Design with AI-driven design suggestions
  • User Experience (UX) and User Interface (UI) Design with AI-powered testing
  • Introduction to Website Builders (e.g., WordPress, Wix) with AI integrations
  • Project 2: Website Audit and Redesign Proposal
  • Performing a website audit and creating a proposal for redesigning a website, including wireframes, content recommendations, and SEO optimization strategies.
  • Session 5: Content Strategy and Creation
  • Content Marketing Fundamentals with AI-driven content strategy recommendations
  • Content Planning and Ideation with AI-generated insights
  • Content Creation Tools and Techniques with AI-assisted writing and editing
  • Session 6: Blogging and Content Optimization
  • Blogging Best Practices with AI-driven topic suggestions
  • SEO-friendly Content Writing with AI-powered keyword optimization
  • Content Optimization for Search Engines using AI-powered analysis tools
Week 3: Social Media Marketing (Part 1)
  • Session 7: Introduction to Social Media Marketing
  • Overview of Social Media Platforms
  • Importance of Social Media for Businesses
  • Developing a Social Media Strategy with AI-driven audience insights
  • Project 3: Social Media Strategy Development
  • Developing a comprehensive social media marketing strategy for a selected business or brand, including defining objectives, identifying target audiences, and creating content calendars.
  • Session 8: Facebook Marketing
  • Facebook Business Page Setup and Optimization
  • Facebook Ads Creation and Management with AI-driven targeting options
  • Facebook Analytics and Insights with AI-powered data interpretation
  • Session 9: Instagram Marketing
  • Instagram Business Profile Setup
  • Instagram Content Strategy with AI-enhanced content planning
  • Instagram Ads and Engagement Tactics leveraging AI algorithms
Week 4: Social Media Marketing (Part 2) and Project Kick-off
  • Session 10: Twitter and LinkedIn Marketing
  • Twitter Marketing Strategies
  • LinkedIn Profile Optimization
  • LinkedIn Advertising and Lead Generation with AI-enhanced targeting
  • Project 4: Social Media Content Creation and Campaign Launch
  • Creating engaging social media content tailored to chosen platforms and launching a mini-campaign to promote the content.
Week 5: SEM (Search Engine Marketing) and PPC (Pay-Per-Click) Advertising
  • Session 13: Introduction to SEM and Google Ads
  • Understanding SEM and its Components
  • Google Ads Account Setup and Structure with AI-driven suggestions
  • Keyword Research and Ad Copywriting Techniques with AI-powered insights
  • Project 5: Google Ads Campaign Setup and Optimization
  • Creating Google Ads campaigns for a selected business and optimizing them based on performance data, using AI-based recommendations.
  • Session 14: Google Ads Optimization
  • Campaign Optimization Strategies with AI-based recommendations
  • Ad Extensions and Ad Formats optimization with AI analysis
  • Conversion Tracking and Performance Measurement with AI-driven attribution modeling
  • Session 15: Advanced SEM Tactics and Remarketing
  • Remarketing Strategies and Implementation with AI-powered audience segmentation
  • Advanced Bidding Strategies with AI-driven bid optimization
  • A/B Testing and Experimentation with AI-driven performance analysis
Week 6:Email Marketing and Marketing Automation
  • Session 16: Email Marketing Fundamentals
  • Importance of Email Marketing in the Digital Ecosystem
  • Email List Building and Segmentation with AI-driven audience segmentation
  • Email Design and Copywriting Best Practices with AI-assisted content creation
  • Project 6: Email Marketing Automation Workflow
  • Designing and implementing an email marketing automation workflow for a chosen business, incorporating triggers, dynamic content, and A/B testing.
  • Popular Tools: Mailchimp, HubSpot, ActiveCampaign
  • Session 17: Marketing Automation Tools
  • Introduction to Marketing Automation Platforms (e.g., HubSpot, Mailchimp) with AI functionalities
  • Automated Email Campaign Setup with AI-powered workflow automation
  • Lead Nurturing and Drip Campaigns with AI-driven personalization
  • Popular Tools: Marketo, Pardot, ConvertKit
  • Session 18: Project Kick-off: Email Marketing Automation
  • Students will continue working in their teams to develop an email marketing automation campaign for their chosen business. Projects will include email sequence planning, workflow creation, and performance tracking with AI integration
Week 7: Capstone Project 1


Week 8: Capstone Project 2


Internship (Optional)


Pre Launch Offer

Don't miss out on our exclusive pre-launch offer for our Digital Marketing Course.

And Secure your early bird offer of 25% off. First 50 students will get 5000 off.

Team Expertise

Bhaskar

Rajinder Soni is on a mission to transform the writing ideas, drafts, voice notes or half completed books of 200,000 aspiring authors into highly impactful and engaging written masterpieces.

He has more than 12 years of experience in editing, writing and publishing books of Indian as well as US authors.

Gagan Joshi

Gagan Joshi, a seasoned Facilitator/Trainer with 15 years of diverse experience, specializes in corporate training and skill development. Gagan is renowned for crafting impactful case studies that demonstrate the transformative power of training programs. Certified as a Whole Person Process Facilitator (WPPF) from Dalar International Consultancy, he is known for his empathetic leadership style, making him highly relatable to the youths he mentors

Walt Neidner

Walt Niedner, Vice President, has decades of experience in US educational organizations, including MacMillan, Kaplan Test Prep, and Stride (formerly K12), and has partnered with many others in his work for publishing services vendors. His roles have been in Operations, Content Development, Product Development and Management, and Project Management. He is based out of New York, US

Chander Ramchandani

Chander brings over 15 years of robust experience in book publishing, content development and eLearning, having collaborated with both established and emerging writers to publish their books.

Are you a Startup founder struggling with Digital Marketing?


Contact Us

Have a burning question about our book writing, promotion, or publishing services? Or maybe you're ready to take the plunge and collaborate with us on your literary masterpiece? Whatever your needs, our friendly team is here to assist you every step of the way.

Simply fill out the contact form below, or give us a call at the number provided. We'll get back to you as soon as possible to discuss your project and how we can help turn your publishing dreams into a reality.

1-on-1 Meeting - Chander Ramchandani, Founder- SkillMonde

Request for a callback

SkillMonde is a registered trademark of CoreConcepts Learning Solutions and Technologies Pvt Ltd

Office: Sharda University Campus, Sharda Launchpad, Block 2, First Floor, Knowledge Park III,

Greater Noida, India.

Reach us: info@skillmonde.com

Careers: hr@skillmonde.com

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